SELF-SERVICE CONSUMER RESEARCH FOR MARKETERS

Got a marketing decision to make — but not enough evidence?

SilverSuite helps you turn marketing questions into consumer research — from choosing the right approach and reaching real consumers to clear results and recommendations. No research expertise needed.

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WHERE TO START

What do you need to decide?

You don't need to know which research method to use. Start with the marketing question you need answered — SilverSuite will guide you from there.

Decision pathways: Before (Which idea?), After (Did it work?), Next (Where can we grow?)
BEFORE
Which idea?
AFTER
Did it work?
NEXT
Where can we grow?
ROUTE 01 · BEFORE YOU LAUNCH

Which idea deserves your budget?

You've got several creative routes, concepts or executions. Before you invest in production and media, find out which one communicates your message clearly, is recognised as your brand and has the strongest potential to work.

HELP ME CHOOSE
Route A 58% vs Route B 74% Creative Testing
68% connected it to your brand - Campaign performance visual
ROUTE 02 · AFTER YOUR CAMPAIGN

Your campaign was seen. Did your brand get the credit?

Reach and impressions tell you that your advertising was delivered. Find out whether people actually noticed it, connected it to your brand, understood what you wanted to say — and what stayed in memory.

SEE WHAT LANDED
ROUTE 03 · BUILD YOUR BRAND

Where can your brand find its next growth?

Understand the situations and needs that bring people into your category, which brands come to mind in those moments — and where your brand has an opportunity to become more mentally available.

FIND MY GROWTH OPPORTUNITIES
Category Entry Point Insight - 68% face this situation, 24% think of your brand - The Gap = Your Opportunity
BUILD YOUR OWN STUDY

Already know what you want to ask?

Build your own consumer study from scratch. Choose your audience, write or adapt your questions and see the price as you build.

FROM QUESTION TO ANSWER

You bring the question. SilverSuite takes care of the research.

No questionnaires to design from scratch, no research terminology to master. Tell us what you need to learn and SilverSuite guides you through the rest.

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01QUESTION

Tell us what you need to know

Choose a marketing decision you need help with — or start with your own question.

02STUDY

Build your study

SilverSuite recommends the right setup and questionnaire. Choose your audience, review the questions and adjust anything you want.

03PEOPLE

Ask real consumers

Select your market and sample size, see the price and launch your study.

04ANSWER

Get the answer

See clear results, understand what they mean and get recommendations for what to do next.

FROM EVIDENCE TO ACTION

Get answers, not just data.

SilverSuite turns consumer responses into clear findings, explains what they mean for your marketing and recommends what to do next.

WHAT WE FOUNDWHAT IT MEANSWHAT TO DO NEXT
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NO SURPRISES

Transparent pricing. No sales call.

Research pricing shouldn't be a mystery. Choose the type of study, market and sample size to get an instant ballpark estimate of cost and timing. No sales call required.

Better decisions. Bigger brands. — Consumer research perspective

Estimate your study

Choose the marketing decision you need help with. Your estimate is based on a SilverSuite questionnaire developed using research and marketing best practices. You can review, adapt or add questions when building your study — the price and timing will update accordingly.

For this estimate, we use a nationwide general population sample aged 18–65, structured to reflect the population. When building your study, you can tailor the target audience to your category and specific needs — the price and timing will update accordingly.

Questionnaires are created in English and can be easily adapted into the language needed for your selected market.

Choose your sample size. A larger sample gives you more confidence in the results and more possibilities for analysing different groups.

Already have your own questionnaire? Sign in to build your study from scratch. Define your sample size, target audience, region and questionnaire length, and see how each choice affects the price and timing as you build.

ESTIMATE BASED ON Estonia · General population 18–65 · n=500
€1,850
RESULTS IN
5–7 working days
Need results sooner?When you build your study, you can choose an expedited option for an additional fee, subject to sample availability.

No commitment. Define your target audience and review questions before you confirm anything.

This is a ballpark estimate based on a general population sample. Once you start building your study, you can customise your target audience and other study details, and see exactly how each choice affects the price and timing. You'll always see the final cost and estimated delivery before you confirm anything.

WHAT IS INCLUDED · Everything you need to work with your results

Interactive results workspace

Explore findings online, filter results and cross-reference groups whenever you need to.

Bring your team in

Invite colleagues, share access and comment on evidence directly in the study.

Ready-to-use PowerPoint

Download a presentation of your results, ready to share and present.

Excel data

Respondent-level data exported to Excel for your own deeper analysis.

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WHY SILVERSUITE

Better marketing decisions take evidence.

Most marketing decisions are still made on gut feel and internal debate. SilverSuite gives you a faster, more affordable way to bring real consumer evidence into the room — so your best idea wins for the right reasons.

EVIDENCE-BASED DECISION FRAMEWORK
ASK

Start from a real marketing decision, not a research brief.

MEASURE

Reach real consumers with questions built on best practice.

INTERPRET

Turn responses into clear findings and what they mean.

DECIDE

Act with confidence and a clear recommendation for what to do next.

WORK WITH YOUR RESULTS

Research shouldn't disappear into a presentation.

Your study stays in SilverSuite as a shared workspace. Invite your team, explore the results together, comment on findings and keep the evidence close while decisions are being made.

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ACTIVE STUDY WORKSPACE · CAMPAIGN PERFORMANCE Q3
3 COMMENTSSHAREADD TO PRESENTATION
FOCAL FINDING
52%
correctly connected the campaign to your brand
Source: Q3 Master Brand Creative Test (n=500, Estonia)
TEAM DISCUSSION THREAD
LauraBrand Manager · 2h ago

“Could this be coming from the shorter video formats?”

MarkCreative Lead · 45m ago

“Let's check attribution by execution before changing the master creative.”

+ Reply to thread or add note
Explore online

Interactive results and deeper analysis whenever you need to filter or cross-reference.

Discuss together

Team access, sharing and comments directly anchored to the specific evidence.

Take it with you

Ready-to-use PowerPoint presentations and Excel respondent-level data ready on demand.

READY TO ACT WITH EVIDENCE

What do you need to know before you decide?

Turn your next marketing question into evidence you can act on.

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